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Joyco MultiMedia Releases New Blog Series for Non-Profits

Via: ReleaseWire

Updated 11:15 AM CDT, Wed, April 29,2015

Award-winning Colorado Video Production Company Seeking to help Non-Profitsm Learn how to 'build Actionable Awareness'.

Arvada, CO -- (ReleaseWire) -- 04/29/2015 -- Video is a great website introductory page tool. For the non-profit, there is no greater awareness tool than online video. According to a recent Pew research study about online video, 'Thirty-seven percent of donors used online video to research nonprofits and the sources used by the largest number of donors were primarily sources that can work in concert with video—nonprofits' websites (54%), search engines (48%), social action network sites (48%), social networking sites (46%), and consumer review sites (42%)'. In the state of Colorado, non-profits have a trusted video resource in Joyco MultiMedia for video production.

When it comes to non-profits, awareness is a key point to bringing in donors. And donors are the life blood of the non-profit. According to the Pew Research study, 'sixty-four percent of donors use online video sharing sites to research nonprofits. Most of these donors are using YouTube, which is the #1 single site where donors watch online video about non-profits'.

Joyco MultiMedia recently added a series of blog posts detailing just how Colorado non-profits can 'build Actionable Awareness for Their Nonprofit'. According to the posts, you must start by giving the marketing a strong foundation with 3 tactics: getting specific, eliminating the confusion and building an audience in bulk. One of the most important sections is how to make a deeper impact through the most engaging type of content with statistics on video marketing. Telling the story of a brand through video is a powerful way to get the word out about your nonprofit. In part 2 of the series, the topics covered include: Why Social Media is so Crucial to your Marketing Strategy and Can Google Ads be Helpful to your Nonprofit Organization?

Joyco MultiMedia has made it their job to make sure that an audience not only receives the intended message, but responds to it. They do this through a four-step process of Collaboration, Collection, Construction, and Celebration designed specifically for a customer's success. They are experienced in pre-production, production, and post-production and do it all in-house to save customers even more money. They have been serving up their brand of professionalism in the Metro Denver and Colorado Front Range areas. They have a long list of Telly and Pixie awards sealing their creative excellence.

About Joyco MultiMedia
Joyco MultiMedia was founded in 1985 by Bob Coffin. The media mogul has more than 30 years of experience in radio, TV and the recording business that he utilizes to provide high-definition video for life events, learning institutions and business. Coffin is the great-nephew of Mervyn LeRoy, producer/director of more than 70 movies that includes "Little Women", "Mr. Roberts" and "The Wizard of Oz."

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Media Contact:
Bob Coffin
Joyco MultiMedia
Phone: 303-421-0093

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Media Relations Contact
Bob Coffin
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